Agribusiness
BASF’s strategy in agriculture aims for innovation-driven growth in specific markets
Oct. 1, 2019
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3 min read
- Compelling offer connects seeds, traits, crop protection and digital solutions to support farmer success worldwide
- Aiming for profitable growth of one percentage point above global agricultural market and a 50% increase in sales by 2030
- Launch of over 30 new products by 2028 with peak sales potential of more than €6 billion
- Increase sales of products that make a substantial contribution to sustainability